The accessories label for millennial darlings Pop & Suki was co-founded by two best friends - established model Suki Waterhouse and her business partner Poppy Jamie, the founder of Happy Not Perfect. The brand is well known for its affordable price range, customization and prominency in paparazzi shots (Lady Gaga, Pippa Middleton, Margot Robbie, Jessica Alba and Zendaya are all devoted fans).
Recent collaboration with the beauty line delivered a pink hued, vegan make-up case, inspired by the Too Faced best seller mascara Better Than Sex. Bubble gum pink and Instagrammable launch followed, with guests like Rosie Huttington Whitley lining up to try the renewed take on both companies’ classics. The case has both logos inscribed, cheeky ‘Better Than Sex?’ writing on the side, not to mention protective lining inside and the perfect top flap for easy access to, drum roll, full sized Too Faced mascara. The limited edition collection (100 cases only) is available online at Too Faced e-commerce shop for 65$.
Although Pop & Suki is an emerging business it has been partnering with other hype beauty companies, in the likes of Los Angeles based hair care the Ouai, media platform Byrdie beauty and very much celebrated Glossier, to mention a few. Too Faced has been around since 1998, is sold in more than 30 countries and strives to celebrate individuality merged with glamour to this day.
By Masha Mitrofanova