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ARIVENCHY: the new FW Campaign 2019-2020

Immagine del redattore: RedazioneRedazione

New Givenchy campaign with Ariana Grande | ph. Craig McDean

The famous French Maison Givenchy has recently announced the collaboration with Ariana

Grande, the new face of the advertising campaign fall-winter 2019-2020 entitled Arivenchy.



New Givenchy campaign with Ariana Grande | ph. Craig McDean

The popstar was captured in the famous pose “the Givenchy sitting” by the shots of Craig McDean,

showing off some of the main looks of the 2019-2020 fall-winter fashion show by Clare Waight

Keller, a pleated, floral print dress, a sophisticated green suit and a dramatic evening dress.



New Givenchy campaign with Ariana Grande | ph. Craig McDean

Behind the choice of Givenchy there is the will to celebrate the distinctive features of the Maison

through everything that nowadays the Grammy Award- winning singer represents: independence

and individuality adorned with a touch of elegance and beauty.



New Givenchy campaign with Ariana Grande | ph. Craig McDean


“I am so proud to be the new face of Givenchy” Ariana declared “It is a House I have forever

admired and to now be part of that family is such an honor. I love this clothing and the confidence

and joy it brings to the people wearing it. Not only is the clothing timeless and beautiful but I'm

proud to work with a brand that makes people feel celebrated for who they are, and unapologetic

about whatever they want to be.”


words Ludovica Mucci


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